An online reputation management service can help you protect and improve your reputation online. It uses a proprietary dashboard and a range of qualitative and quantitative metrics to give you an accurate picture of your reputation. Whether you want more positive reviews or a cleaner SERP, online reputation management can help you achieve your goals. To make the most out of your reputation management service, you should first decide what you want to accomplish with it.

How important is a online reputation management?

Online Reputation Management Companies is an essential part of online reputation management, as consumers rely on reviews to get the inside scoop on a business. In fact, only 3% of consumers will use a business with few or no reviews. The most effective online reputation management services collect and use reviews and share them across multiple channels. Then, they amplify their impact.

Online reputation management is important not just for crisis-hit brands. Even the most well-established companies can face negative press, as negative news and opinions spread in seconds, impacting their reputation in real-time. In one recent case, an executive at a multi-billion dollar company’s business took a hit when an inaccurate story was published and spread to his social media accounts. The executive’s bottom line was affected, and Terakeet’s reputation management solution was instrumental in rebalancing his search landscape.

It is also important for businesses to keep a close eye on reviews online. Negative reviews can damage a company’s reputation and cause potential customers to purchase from a competitor instead. In contrast, positive reviews can help boost a business’s reputation and foster loyal customers. Online reputation management is an essential component of SEO.